client
Blackmores / Fox8
project
Australia’s Next Top Model ANTM
tasks
Design
Art Direction
Advertising
Typography
Photography
notes
Blackmores asked us to produce a creative direction in line with their involvement with Australia's Next Top Model TV show. In Episode 6, we worked behind the scenes with international photographer Gabrielle Revere from NY who, while filming for the show photographed the models. The best girl to reflect the healthy image we were after, became the face of Blackmores.
We produced a series of ads for the likes of Cosmo and Harpers Bazar as well as a range of in-store POS promoting the ANTM competition.
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