Blackmores Krill Oil Campaign
We were commissioned to provide a campaign for the launch of Blackmores Krill Oil. The Krill Oil market was new but well represented by many health food producers so Blackmores had to have the edge on the competition. Blackmores Eco Krill is the only krill oil available in Australia that has been certified as sustainable by the Marine Stewardship Council (MSC).
We produced a simple campaign represented by the deep blue of our southern ocean and the wildlife that inhabit it.
Obviously location shoots are, well, tough to say the least, so we compiled a range of images and created our own Antarctic environment from scratch.
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